AJIO Full Sale Calendar 2026
AJIO runs 15+ sale events every year — roughly one major event every 3–4 weeks. Here's the complete expected calendar with dates and what to buy during each:
| Sale Name | Expected Dates 2026 | Max Discount | Best For |
|---|---|---|---|
| Fashionation (Republic Day) | Jan 8–26 | 90% OFF | Formals, basics, sneakers |
| Holi Mania Sale | Feb 26 – Mar 10 | 90% OFF | Colourful ethnic, festive wear |
| Summer Kick-off Sale | April | 70% OFF | Summer wear, linen, cotton |
| Iconic Fashion Sale | May 16 | 80% OFF | Premium international brands |
| Big Bold Sale (Summer) | May 30 – Jun 13 | 90% OFF | Everything — biggest summer sale |
| Independence Day Sale | Aug 12–15 | 80% OFF | Indian labels, homegrown brands |
| Diwali All Stars Sale | Oct–Nov | 90% OFF | Ethnic wear, gifting, accessories |
| Mania Sale | Nov 5–21 | 90% OFF | All categories, 5000+ brands |
| Black Friday Sale | Nov 22 – Dec 1 | 90% OFF | Sneakers, premium brands |
| Big Bold Sale (Winter) | Dec 4–21 | 90% OFF | Biggest event — everything |
| Year-End Red Hot Sale | Dec 26 – Jan 1 | 90% OFF | Clearance — lowest prices of year |
Which Sale Is Best? Ranked by Value
🏆 1. December Big Bold Sale — Best Overall
The December Big Bold Sale offers the widest selection and deepest discounts of the year. AJIO is clearing winter inventory and has maximised stock across all sizes. If you only shop one sale per year, make it this one.
🥈 2. Year-End Red Hot Sale — Deepest Prices
Running Dec 26 – Jan 1, this is AJIO's final clearance push. Stock is limited but prices are the absolute lowest. Sizes in popular styles may be gone, but if your size is available, you'll find deals that are unbeatable anywhere.
🥉 3. Diwali All Stars Sale — Best for Ethnic Wear
October–November Diwali sale is unmatched for ethnic wear. BIBA, Manyavar, W, Fabindia and Aurelia all participate with their deepest annual discounts. The absolute best time to buy sherwanis, sarees, and kurta sets.
🎯 4. Black Friday Sale — Best for Sneakers
Nike, Adidas, Puma, New Balance, and Skechers consistently post their best prices during the Black Friday event. If sneakers are your priority, plan your purchase for this sale.
How to Get Early Access to AJIO Sales
- Enable app notifications — early access codes drop 24–48 hours before the public sale opens
- Follow @ajio_com on Instagram — sale dates are announced 3–5 days in advance
- Subscribe to AJIO emails — email subscribers consistently get 12–24 hours of early access before general public
- Bookmark AjioCoupon.com — we publish sale preview posts with coupon codes 2–3 days before each event
- Wishlist items in advance — AJIO notifies you of price drops on wishlisted items at sale launch
Tips to Get the Most from Any AJIO Sale
- Build your wishlist 1 week before — prices often pre-drop on wishlisted items before the official sale
- Know your size — set a size filter immediately; top styles in popular sizes go first
- Have your bank card saved in the app — flash deals sell out in minutes; saved payment means 10-second checkout
- Check "Super Hours" every 6 hours during the sale — these limited-time slots offer deeper discounts than the base sale price
💡 Found this helpful? Check our full coupons page for all active AJIO discount codes updated daily.